Why does nobody talk about the Guinness archive being free to search online

A coworker mentioned last week that the Guinness Storehouse in Dublin put their whole ad archive online for free, so I poked around and killed two hours looking at 1930s campaign sketches. The "Guinness is Good For You" slogan has a folder of rejected taglines that are way funnier than the one they picked. Anyone know of other company archives that are actually open to the public like this?

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